Nov 24, 2009

Attentio Raises $786,000 For Advanced Social Media Monitoring Software Suite

Brussels-based Attentio, a startup that markets a robust software suite for brand monitoring and analysis of conversations that are happening in social media, has raised €525,000 (or $786,000) in financing from the city's regional investment firm SRIB/GIMB.

The financing consisted of an equity investment of €400,000 and a loan of €125,000.

This brings the total of capital raised by the company to about €3 million, according to co-founder and CCO Simon McDermott, although this is the startup's first round of institutional funding since its inception in 2004.

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