Skip to main content

Greystripe Launches Ads For Android




Mobile advertising network Greystripe is rolling out its ad formats for the Android this morning, offering Android app developers with an an Android SDK and an opportunity to monetize their applications. Greystripe, which has delivered ads into over 300 million ad-supported games and applications on the iPhone and Java platform, says that with the success of its ads on iPhone apps, it makes sense to expand to the growing Android market.

Greystripe’s Android SDK supports pre-roll, interstitial and post-roll inventory. A few developers are already using Greystripe's Android ads including the Casual Games Network, Adam Schmelzle, and Jump Games. It should be interesting to see how the dust settles following the recent acquisition by Google of competitor AdMob. While it seems doubtful that Google would close the ad market off for Android, the fact remains that Google develops and produces the Android OS and AdMob has Android-specific ads on its network.



Mobile advertising network Greystripe is rolling out its ad formats for the Android this morning, offering Android app developers with an an Android SDK and an opportunity to monetize their applications. Greystripe, which has delivered ads into over 300 million ad-supported games and applications on the iPhone and Java platform, says that with the success of its ads on iPhone apps, it makes sense to expand to the growing Android market.


Greystripe’s Android SDK supports pre-roll, interstitial and post-roll inventory. A few developers are already using Greystripe’s Android ads including the Casual Games Network, Adam Schmelzle, and Jump Games. It should be interesting to see how the dust settles following the recent acquisition by Google of competitor AdMob. While it seems doubtful that Google would close the ad market off for Android, the fact remains that Google develops and produces the Android OS and AdMob has Android-specific ads on its network.


The recent acquisition has left other ad networks scrambling to make their offerings more attractive. Greystripe recently launched a guaranteed download program and introduced a guaranteed CPC program. Google has high hopes for AdMob and it should certainly continue to be the leader of the pack in the future. AdMob also launched ad formats for Palm WebOS recently.


That being said, Greystripe has been able to raise an impressive amount of VC funding and even got a $2 million infusion from NBC. Greystripe maintains that its rich media full-screen ads generate higher click through rates and are able to generate better revenue to its publishers. Although Greystripe claims its rates are higher, we’ve heard they are on par with AdMob’s rates.



Crunch Network: CrunchBase the free database of technology companies, people, and investors












Comments

Post a Comment

Popular posts from this blog

How to find ideas to post new article in your blog

How to find ideas to post new article in your blog    阅读原文»   It is true that sometimes being a blogger may face situations where I would personally like to call it your brain juices got dried up as you have pretty much ran out of topic to blog and you are in crisis as your readers are anxiously waiting for your new posts but you are unable to give in. That’s when you will probably come with excuses like I just posted last week although that post was more directly towards the newbies who stop themselves from making money but it’s still pretty much the same even though you consider yourself not a newbie. The fact is that ideas are everywhere and I mean everywhere if you know where to find it and know how to leverage it. You may be surprised that sometimes these ideas are just right in front of you but you are not observant enough to convert these ideas and turn it into your blog post. Today I will share some tips on where to get these ideas and most of it is part of your dai
129 comments
Read more

Over A Year After Android Launch, ShopSavvy Finally Comes To The iPhone

ShopSavvy was one of the best early Android applications. It launched in October of last year after winning one of the initial Android Developer Challenge top prizes (when it was still known as GoCart). But despite the success it has seen on Android, one question remained: When would it be available for the iPhone. Today, it finally is. Developed by the guys at Big In Japan , ShopSavvy is an app that allows you to use your device as a portable barcode scanner. You point your phone's camera at any barcode and it will read it, do a product look up, and give you information about the product, as well as where you can find it online or at nearby stores and for how much. Obviously, something like this is a window shopper's dream. ShopSavvy was one of the best early Android applications. It launched in October of last year after winning one of the initial Android Developer Challenge top prizes (when it was still known as GoCart). But despite the success it has seen on Android, o
Post a Comment
Read more

Lindsay Lohan Breakup Confirmed by Lohan, Locksmith, Police [Gossip Roundup]

Farewell, last season's Suri Cruise fashions. Goodbye, Amy Winehouse's bathing suit. Adieu, humanoid version of Lauren Conrad. And so long, LiLo and SamRon's fairytale romance. Lindsay Lohan confirmed her split with Samantha Ronson and insisted the decision was part of a very healthy and mature effort to " focus on myself ." Upon hearing this, Ronson changed her locks and discussed a restraining order with police, so confident was she in Lohan's ability to turn productively inward. Lohan promptly had a run-in with the police . Who would have imagined such a messy breakup for this model relationship? Courtney Love's lawyer, on her client's drug-fueled plunge into broke-ness: ""Courtney noticed the money was gone when there wasn't any left." Deadpan gallows humor: the only possible response to having Courtney Love as a client. (Besides asking for a hefty retainer.) [ P6 ] Before Lauren Conrad's contract expired in March, MTV
29 comments
Read more